RDI USA Inc.

Strengthening RDI’s Digital Presence

I led a brand refresh for RDI, a hospitality supplier shifting toward a more modern, B2B-focused presence. The goal was to better communicate their value proposition, product range, and partnership benefits through elevated online content. I provided updated copy recommendations and a new approach to text overlay images that positioned RDI as a credible, contemporary choice in a competitive, digital-first buying landscape.

Item #: CP-DBU9-BLK

Category: Food and Bev

Title: 9oz Generic Black Double Wall Cup, Unwrapped – 900/Case

Headline: 9oz Black Double Wall Cups for Small Hot Beverages and Espresso Drinks

Key Features

Double wall insulation keeps drinks hot and protects hands
Sleek black finish offers a modern, professional look
9oz size is perfect for smaller coffee servings, espresso drinks, or hot tea
Unwrapped for easy dispensing in busy service areas
Bulk case of 900 cups, ideal for cafés, hotels, offices, and catering

Description:

These 9oz black double wall cups are designed for smaller hot beverages, combining compact size with premium insulation. The double wall design keeps drinks warm and hands comfortable, eliminating the need for sleeves. With a smooth black finish, they bring a polished appearance to any setting, from coffee shops to corporate events. Unwrapped and ready to use, these cups come 900 per case–making them a smart, stylish option for efficient, high-volume service.